Book Trailers

Word is that in times of recession, the use of social media as a publicity tool is becoming even more popular.

Well, of course. Makes sense.

Maybe this means we'll start to see more video book trailers (well, in some cases mock book trailers) for literary press books, such as:
Sina Queyras' Expressway (Coach House)
Jon Paul Fiorentino's Stripmalling (ECW Press)
Sean Stanley's Etcetera and Otherwise (Tightrope)

This is a new concept to me, but apparently I'm behind the times, because there's already a wikipedia entry for book trailer.